The year 1931 saw the first time piece under the brand name “Louis Erard” introduced into the world of Swiss time pieces. Over the years, the brand has gone through the ups and downs of business from the separation of Louis Erard and Andre’ Perret families to becoming a public limited company in 1945.
Louis Erard was relaunched in 2003 by a group of private investors under the able-hands of Alain Spinedi. Alain set out his mission by identifying the right market segment focussing on concept, design and prestigious mechanical time pieces at attractive prices.
There are a number of new models released during the year. This automatic stainless steel and sapphire crystal time piece fitted with a black dial and date attracted my attention because of the simplicity of its design and classical look. This Louis Erard limited edition release is really special and looked unique.
Priced at only RM9588 brand new with a two year international guarantee, it just rolled splendidly round the wrist and is a sure delight to wear.
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